Guide 2019 to all required Instagram video sizes and dimensions (2023)

You usevideo on instagramto communicate, connect and interact with your audience? I'm wondering what are the best Instagram video sizes and formats for everythinginstagram storiesan IGTV?

As videos become more popular,Adding it to your core marketing strategy is crucial.. And with so many video options, it's easy!

However, keeping track of all the correct Instagram video aspect ratios and dimensions can leave you scratching your head. 🤔

That's why we've put together this comprehensive guide, including an infographic you can pin and save for later! 📌

Plus, we've included practical tips on how to make the most of every dimension of Instagram video, with practical marketing tips, insights, and examples.

Let's see! 👀

Do you want to grow your Instagram followers faster? Get this free checklist of 16 quick and easy hits that will start building an audience right away.

Let's talk about Instagram video specs

Before we get into the specific types of Instagram videos and the purpose behind them, here are the general sizes for each Instagram video:

• Maximum 30 frames per second.
• Maximum duration of 60 seconds.
• Maximum file size 4 GB.

What is the maximum/minimum resolution for Instagram videos?

There are five main minimum/maximum resolution requirements for your Instagram video, depending on where and how you publish it. These size options cover square, horizontal, vertical, story, and carousel videos!

• square videoThe minimum resolution is 600 x 600. The maximum resolution is 1080 x 1080.
• portrait videoThe minimum resolution is 600 x 750. The maximum resolution is 1080 x 1350.
• landscape videothe minimum resolution is 600 x 315. The maximum resolution is 1080 x 608.
• Stories/Reels/Live VideoThe minimum resolution is 600 x 1067. The maximum resolution is 1080 x 1920.
• Video CarouselThe minimum resolution is 600 x 700. The maximum resolution is 1080 x 1080.

We'll dive into the details of each one below, along with some tips on how to use each Instagram video dimension for yours.marketing goals!

Instagram video ratios

Here are the aspect ratios to consider for each IG video format:

• square video- Ratio of 1:1
• portrait video– Ratio 4:5
• landscape video– 1.91:1 to 16:9 (we recommend sticking to a 16:9 ratio. Trust us, it's more manageable!)
• Stories/Reels/Live Video- Aspect ratio 9:16
• Video Carousel– With that ratio, you have a certain amount of leeway. You can upload square, portrait, or landscape (1:1, 4:5, 16:9) carousel videos. However, keep in mind that once you upload and choose an aspect ratio for your first carousel video, all the others in the series will be cropped the same way!

Instagram square video

• Ideal dimensions: 1080 x 1800 pixels
• Ideal ratio: 1:1
• Video length: up to 60 seconds

For many years, the square was the only shareable relationship video on Instagram. But times are changing and now you don't need to frame all your IG videos. You can capture and upload them in square, vertical or horizontal proportions. Thank God!

Still, many prefer square IG videos and you can use them if:

• Do you want to take up more space?
• quickly get public attention
• Share a shocking moment

Or stage like Adidas here! ⬇

Instagram-Portraitvideo

• Ideal dimensions: 1080 x 1350 pixels
• Ideal ratio: 4:5
• Video length: up to 60 seconds

The minimum resolution for Instagram portrait videos is 600 x 750. The maximum upload size is 1080 x 1350.

As you can imagine, there is a slight difference in how a portrait video looks compared to a square video. he stretches a little more.

You can use it like the square, but this version accommodates:

• more letters
• calls
• calls to action
• content log,

or a dog balancing water on its snout because... who doesn't want to see that?! 😂

Instagram landscape video

• Ideal dimensions: 1080 x 608 pixels
• Ideal ratio: 1.91:1
• Video length: up to 60 seconds

This is where many people stumble when uploading their videos to Instagram.The minimum horizontal video resolution is 600 x 315. The maximum resolution is 1080 x 608.

To be honest, horizontal video is the most unlikely of all the video dimensions used on Instagram, but as Wedding Dresses proves, it can come in handy in certain situations.

Use landscape videos to:

• maintain the appearance of a previously recorded video
• Share a more stylish and creative presentation
• or take your audience on a visual journey.

Instagram stories video

The minimum video resolution for IG Stories is 600 x 1067. The maximum resolution is 1080 x 1920.

• Ideal dimensions: 1080 x 1920 pixels
• Ideal aspect ratio: 9:16
• Video length: each story up to 15 seconds

The minimum video resolution for IG Stories is 600 x 1067. The maximum resolution is 1080 x 1920. The maximum length of a video is also 15 seconds. If you upload longer videos, Instagram will automatically cut the video into story clips up to one minute long.

Videos must be in MP4 or MOV file format and have a minimum frame rate of 30 FPS (frames per second) and a minimum resolution of 720 pixels. The maximum file size is 4GB.

instagram storiesLaunched in 2016, it was quickly dubbed the Snapchat clone that would kill the platform completely. 😱

While this did not happen, Instagram Stories definitely wonephemeral content.

IG Stories brings great value to brands and businesses by providing:

• Content you don't "deserve" for your feed
• Content that gives a better insight into your brand personality.
• Instant updates and peeks behind the scenes just for fun
• Highlight seasonal sales, just like Target regularly does.

As I mentioned earlier, stories are a great way to engage your audience in a whole new way.

Rather than an Instagram feed or live video that feels more structured, planned and scheduled, Stories can be shared at any time and in a variety of ways throughout the day.

Instagram story video ideas:

• Backstage
• product launch
• Se
• team highlights
• new place
• To perceive
• Puzzle
• Press release
• podcast episode
• new blog post

Instagram carousel video

• Ideal dimensions: 1080 x 1080 pixels
• Ideal aspect ratio: 1:1, 4:5, 16:9

The minimum size for carousel videos is 600x700. The maximum size allowed is 1080x1080.

Maybe you know your way aroundphoto carousel, but did you know you can use video in the same way? With the click of a button, you can select multiple videos and add them to a post. 😍

Use carousel video to:

• Tell a bigger story
• Convert one video into multiple (shorter) video clips,
• or build an experience around your brand, team, product, or service like Buzzfeed Tasty does with every video shared.

*Important note:Carousel videos don't display the video icon like typical videos on Instagram. Instead, they show the carousel icon in the upper-right corner.

Now that you have a general idea of ​​Instagram's video options, let's take a look at the video specs required for each Instagram feature.

Also, check out more tips on how to use this resource strategically in your business!

instagram reel video

• Ideal dimensions: 1080 x 1920 pixels
• Ideal aspect ratio: 9:16
• Video length: up to 60 seconds

Video from Instagram TV (IGTV)

• Ideal dimensions: 1080 x 1920 pixels
• Ideal aspect ratio: 9:16
• Video length: 15 seconds to 10 minutes

Videos on your Instagram feed should be between 3 and 60 seconds, but if you have a longer video to share, consider uploading it to IGTV. You can add a video preview to your Instagram feed! On a regular account, IGTV videos can be up to 10 minutes long. Larger accounts with 10,000+ followers and verified brand accounts can upload videos up to 60 minutes, but must be uploaded using a computer. (As always, videos must be in MP4 or MOV file format.)

Good news! He cannow go upYour IGTV videos in 9:16 vertical aspect ratio or landscape (16:9) format. Videos must have a minimum frame rate of 30 FPS (frames per second) and a minimum resolution of 720 pixels. The maximum file size for videos that are 10 minutes or less is 650MB. The maximum file size for videos up to 60 minutes is 3.6 GB.

your use ofIGTVIt can include anything from your team presentation to sneak peeks, product launches, demos, and other binge-worthy content that your audience will devour.

As a brand, Netflix uses IGTV to personally connect you with series regulars and take you behind the scenes of some of your favorite shows.

cover image size

You can upload a custom cover photo for your IGTV video to protect your brand. The recommended size for cover photos is 420 x 654 pixels (or an aspect ratio of 1:1.55). However, choose your coverage carefully! Currently, you cannot edit your cover photo once you've uploaded it.

Live video on Instagram

• Ideal dimensions: 1080 x 1920 pixels
• Ideal aspect ratio: 9:16
• Video length: up to 60 minutes

video duration

Instagram Live videos cannot be longer than 60 minutes. That's right, you can broadcast to your followers for up to a full hour!

video file type

• Videos must be in MP4 or MOV file format.

IG Live video size and resolution

Instagram Live videos have the same specs as Story videos, which means:

• Videos must be vertical (not horizontal) with an aspect ratio of 9:16.
• Videos must have a minimum frame rate of 30 FPS (frames per second) and a minimum resolution of 720 pixels.
• The maximum file size is 4GB.

instagram live content

instagram liveIt's exactly what you'd expect from Facebook Live. With the click of a button, you can go live and interact with your audience in real time.

Use Instagram Live to guide your audience through a specific process, share your favorite tips, answer common community questions, or simply motivate and encourage your audiencechalene johnsontut.

To go live on Instagram:

• Tap the top left corner of the screen or swipe right anywhere in the feed.
• Tap Live at the bottom of the screen and tap Go Live.
• If you're using an iOS device, tap in the bottom right corner to add photos and videos from your camera roll to the live video. To stop seeing your photo or video, swipe right and tap . Keep in mind that only you can see the photos and videos in your camera roll while sharing live video.
• When finished, tap "Finish" in the top right corner and tap to confirm. From there, you can tap save in the top-right corner to save it to your camera roll or share it to your story.

Now that you have a general idea of ​​Instagram's video options, let's take a look at the video specs required for each Instagram feature.

Also, check out more tips on how to use this resource strategically in your business!

video file type

Instagram accepts MP4 or MOV file format in Instagram videos. H.264 MP4 is the best file format for uploading Instagram videos and it helps you maintain your video quality after uploading!

What you should know about Instagram compression

It's true: Instagram automatically compresses videos (and photos) when you upload them, and there's no getting around it. The platform does this to save space on its servers, as billions of contents are uploaded every day. However, all is not lost!

If you find that your Instagram videos are compressed or low quality after uploading, please pre-format your video before uploading. You will need to change the file format to MP4, adjust the frame rate and/or use a video conversion program to retain your video and prepare it for upload.

instagram feed content

Using video in your feed should be second nature to most these days. But if you haven't started yet, here are some ways to create one without adding a lot of extra hours to your day.

The best tools to create Instagram videos

Tools like the following make it easy to record, edit, and share your videos.

• FilmoraGo
• InShot
• Videorama
• Adobe Spark
• lower

Once your video is ready, add ittailwind,Timelinefor youbest time to post on instagram, write your description and watch the hashtag magic happen.

As you type your description, Tailwind will start providing suggestionsas melhores hashtagsfor its content.

No more searching, saving and fumbling for the right hashtags, let Tailwind do the heavy lifting for you! 😍

Why You Should Use Instagram Videos

Instagram-VideoIt hasn't been around since day one, but it has received an impressive amount of platform adoption and feature support. From Boomerang, Instagram Stories, Instagram Live and IGTV, the opportunities to reach new audiences and connect are endless.

just take a lookMention Instagram engagement reportand you will see the incredible impact of video on Instagram.

95 million photos and videos are shared on Instagram every day, but those video stats! 🙌

• Videos, on average, perform better than other types of content on Instagram when it comes to driving engagement.
• Video posts receive more than twice as many comments as other types of posts.
• Video posts generated an average of 150 comments.
• Video posts received more likes on average.

via Mention.com

Basically if you don't use itInstagram-Videohowever you must be.

final thoughts

The key to your use ofInstagram-Videois to identify the topics that most appeal to your audience, develop those topics into short, bite-size videos, and then pick a day to share your video content on a regular basis.

As with anything else, showing up regularly is half the battle, but it's worth fighting for if it leads to more engagement.

*Note Note:This doesn't have to be difficult though.Use Tailwind to schedule your Instagram content! 🙌

What type of video will you use for your business on Instagram? Let us know in the comments below!

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